Dance Break

Role(s): Producer, Assistant Launch Manager

Dance Break is a mobile rhythm and dance game developed by Test Jar Labs. The app blends music, movement, and creativity, aiming to bring a fun and interactive dancing experience to a global audience.

I was a producer and assistant product launch manager for Dance Break, and I led R&D production for a seperate in-dev product at Test Jar Labs. I worked closely with executive leadership to build a comprehensive international launch campaign for the app, collaborating across marketing, content, and influencer outreach.

A significant part of my role was coordinating cross-platform influencer outreach and guiding collaborators through content development, helping shape promotional materials that reflected their unique voices and the app’s creative vision.

This project gave me the opportunity to contribute directly to a high-profile product launch.

You can learn more about Dance Break here.